Customer Success Playbook to maximize retention and customer life time value

Written by Ingvild Farstad 12. Dec 2023
NEW! Customer Success Playbook Header

Are you looking for ways to improve customer experience and avoid churn? Then you should consider changing your Customer Success Operating Model. Learn how to segment your customers and define a Customer Health Score to predict renewal, churn, and opportunities for upsell and cross-sell.

We cover the following topics to get your Customer Success Operating Model right:

  1. Why Customer Success?
  2. Plan and prepare the project
  3. Segmenting your customers
  4. Define a Customer Health Score
  5. The Customer Success Operating Model
  6. How to organize your Customer Success organization
  7. Tools for customer follow-up
  8. Test, learn and adjust
  9. Ensure a successful implementation
New! Customer Success Playbook

Learn more on Customer Health Scoring

The beauty of a business-to-business (B2B) software-as-a-service (SaaS) company is that you can make money while you sleep. The business model is subscription based, which gives you recurring revenues as long as your customers decide to renew their contracts. Using Customer Health Score is a great way to help you determine whether a customer plans to stay or leave your business.

Why measure Customer Health Score?