This strategy playbook reveals all you need to know to set the strategic direction for your software business and prepare for your growth journey. Get insights into how we run strategy projects with our business-to-business SaaS companies. From how we scope and plan the projects, mobilization, and process to actual examples from analyses we have done.
We cover the following topics for building your strategy:
- Vision and ambition – the North Star, guiding your decision making
- Where to play – identifying which markets, products and customer segments you should prioritize
- How to win – determine the tactics and actions to succeed in the chosen markets and segments
- Enablers and capabilities – identify and build the necessary internal capabilities and organizational enablers to successfully execute strategic initiatives