Key performance indicators (KPIs) help you focus on what matters the most. This article reviews four essential SaaS KPIs for measuring growth and profitability. We want to help you understand why these KPIs matter, how we measure them, and how to become a top performer of each KPI.
Mercell has had a fantastic growth journey over the past five years, increasing its Annual Recurring Revenue (ARR) 9 times. In this interview, Mercell CEO Terje Wibe explains how Mercell succeeds with its growth strategy and keeps tapping into new markets.
In this article, we share our key learnings from taking our companies from public to private. Moreover, what have been the most significant challenges, and how should you prepare for a public-to-private (P2P) process?
The valuation of software companies is often data-driven and based on specific KPIs. In this article, we want to share with you the methodology behind how we value B2B SaaS companies and focus on the KPIs which will secure a high valuation.
Many software companies struggle to get their pricing right, and some also fear that a change of prices could result in churn and harm sales. Our experience is the opposite. This article outlines five simple steps to get you started with a value-based pricing model.
Following the bids on Mercell and Ørn Software, EcoOnline also announced they were going public to private. In this post, managing partner Erik Fjellvær Hagen explains why this is happening now. In addition, why the PE houses are interested in our companies.
With the rapid pace of the software-as-a-service (SaaS) industry, Viking Venture continuously seeks to stay up to date on the latest sector developments and benchmarks set by the ‘best-in-class’ SaaS companies. We attended SaaStr Annual 2021, the world’s largest community gathering for Cloud and SaaS professionals, to learn about best practices from established industry titans and emerging leaders within SaaS⭐️
Finding the right price model for your software product is key to accelerate revenue growth. At SaaS Nordic SaaSiest conference Magnus B. Willumsen, Investment Manager at Viking Venture, shared our approach on how to define the right price model for your business-to-business software product.
Viking Venture has 16 software-as-a-service (SaaS) companies in our portfolio. This gives us a unique opportunity to track the most important SaaS KPIs and gives us and our portfolio companies access to highly relevant benchmarks across the portfolio – the Viking Venture KPI Dashboard.
March 24, 2021 was a special day for the hard-working team of the fast growing software company EcoOnline. The company was successfully listed on Oslo Stock Exchange. A major milestone in an exciting journey that was fully ignited when Viking Venture invested in the company back in 2014.
Acquiring another company can be a great way for companies to access new markets, onboard competent employees, add new products to their offering, and improve their technology. The potential for synergies can be big, but it is important to understand that the art of making a successful acquisition is not the same as simply acquiring a company.
Viking Venture invest in fast-growing scale-up companies in the Nordics. Our investment focus is business to business software companies with international potential.